From Research to Action: An Inspiring Afternoon in Barcelona

On Tuesday, July 23, I was lucky enough to attend along with my professional partner, Ignacio Jaen, to the event «From Research to Action: Research, UX and Business». This event, organized by The Design and We're Edison., took place in the vibrant space of C. de Pujades, 100, Barcelonaand it was an afternoon full of inspiration, learning and valuable connections.

A Panel with Industry Relatives

The afternoon began with a conversation panel that brought together some of the most important references in the UX, Research and Business fields. Mariana Minafro Spinelli (Head of UX in Glovo), Arnau Ortiz Amenós (CPO & Strategic Design, ex Glovo, Adevinta & Wallapop), Florence Ferreto (UX / IU Team Lead in Novicell Spain) and Alvaro del Pozo Ortiz (COO in Hi Experience) shared their experiences and knowledge in a debate moderated by The Designand Vandals.

The panel was a deep exploration of how the disciplines of research, UX and business they intertwine to create not only innovative products and services, but also durable and successful on the market. Each speaker provided a unique perspective, showing how these areas can enhance each other to achieve extraordinary results.

Networking and Good Onda in a Unique Environment

One of the aspects I enjoyed most of the event was the opportunity to make networking in such a relaxed and friendly environment. After the panel, Ignacio and I joined other professionals in the sector in a space to share ideas, experiences and a good talk, all accompanied by kombucha and bres courtesy of Lov Ferments.

This environment, carefully prepared by the organizers, encouraged genuine and productive conversations, allowing us to create connections that will surely last. In addition, fun details such as stickers and other surprises that gave a special touch to the event were not missing.

Expectations for Future Events

«From investigating to acting» It was not just an event, but a true experience of learning and growth. Ignacio and I left the meeting with new ideas and approaches to apply in our own projects. These kind of events, which combine UX, research and business, are crucial to keep up with in an environment as dynamic as design and technology.

If you did not have the opportunity to attend, I recommend that you be attentive to the upcoming events organized by The Design and We're Edison.. They certainly offer a space to learn, connect and enjoy a good conversation with passionate professionals.

See you at the next event!